A set of illustrations I drew for newly opened Bürgenstock luxury resort and hotel situated on the hills of Lake Lucerne.
The illustration set began with the hotel's 2019 Christmas card. The brief explained that this was to include the infamous red funicular, the lake, the hotel and the surrounding mountains. The solution that worked best was combining these elements to form the shape of a Christmas tree making one seamless illustration in a friendly and clear style. The card was then finished off with gold foil giving it a premium touch.
To keep consistency in the branding of stationary, Bürgenstock Hotel requested the same style illustration for gift shop bookmark for 2020.
This project was sourced to me by Studio Franklin Zurich.